The $100 Startup

The $100 Startup.

The official book trailer for “The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future” by Chris Guillebeau.

Along the way he met with several of the people in the book to document their stories.

It took a ton of work, but we have now pared down a few highlights from the interview into a two-minute trailer that you can see below or directly on YouTube.

Emily Cavalier left a six-figure job in New York to run Mouth of the Border and Midnight Brunch.

Michael Hanna was unemployed and started an unconventional mattress store that offers delivery by bicycle.

Sarah Young founded a yarn shop at the height of the recession. She now employs seven people. In the video she talks about calling her dad after having her first $1,000 day. Last month, she had her first $10,000 day.

James Kirk packed up everything he owned and drove from Seattle to South Carolina to start a coffee bar in the land of biscuits and sweet tea.

Note: the book is fully international, with case studies from all over the world—but despite repeated requests from Wes, I did not fly him to the beaches of Croatia and Tahiti to film people there. You’ll have to get the book to read those stories.

My favorite part of the whole project, from writing the book to reviewing this footage, was hearing the stories of people who have created freedom for themselves by making something valuable for the world. Most of them aren’t professional bloggers. None of them went to business school. They are ordinary people from all walks of life who now work full-time doing something they enjoy.


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